Advanced Research

Choosing a Scale Preset from 3-Point Through 11-Point Options

Updated

Pick the number of scale points that matches the precision you need and the effort you're asking for.

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Overview

Pick the number of scale points that matches the precision you need and the effort you're asking for. Surveti offers presets at 3, 5, 7, 10, and 11 points.

Step-by-step

  1. Open your Scale question in the builder. The scale editor showing point presets

  2. Click a Points preset — the minimum stays at 1 and the preset sets the maximum.

  3. Adjust Min/Max Value manually if you need a non-standard range.

  4. Label the points — at minimum the anchors; ideally every point on shorter scales.

Which preset to use

Points Best for
3 Quick, low-effort checks; mobile-first; simple direction (worse / same / better)
5 The default — enough resolution to move, few enough to label fully
7 More sensitivity when you'll track small changes over time
10 / 11 Fine-grained scoring; 11-point (0–10) matches NPS-style conventions

Tips

Tip: When in doubt, use 5. It's fully labelable, it reads well on a phone, and it's what most benchmarks and past trackers use — which matters more than a marginal gain in sensitivity.

Note: Whatever you pick, keep it identical across waves and across questions you'll compare. Changing a tracker from 5-point to 7-point mid-flight breaks your trend line; the numbers are not convertible.

Put it to work in Surveti.

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